Maximize the return
on your client conversations

★ ★ ★ ★ ★

9,2 / 10

Position yourself as a trusted advisor with persuasive impact and a strong focus on results.

Increase your commercial impact without compromising the relationship.

Build lasting client commitment and achieve specific results.

Introduction

In a commercial environment, advising goes beyond knowledge and expertise. It requires influence, persuasive communication, and the ability to move clients to action.

In the ‘Advising with Commercial Impact’ training program, you will learn how to conduct advisory conversations with confidence and impact, build commitment, and turn objections into opportunities. You will discover how to advise at a strategic level, balancing relationship and results.

This practical program is built around realistic situations, helping you to immediately strengthen your commercial effectiveness.

Who is this training for?

The training program ‘Advising with Commercial Impact’ is designed for account managers, consultants, sales professionals, and advisors who want to strengthen their advisory role in a commercial environment.

What makes this two-day training program unique

During the training program ‘Advising with Commercial Impact’, you will combine commercial advisory skills with insights from psychology and communication. You will learn how to influence without pressure and how to guide conversations toward results through the right questions and timing. By working with realistic cases and receiving personalized feedback, you will quickly understand what works and what does not. Benefits of this two-day program:

Immediate application in your work environment.
Focus on client-centered advising and commercial results.
Personalized guidance and feedback on your advisory style.
Practical tools to strengthen your influence and build trust.

Results

After completing this training program, you will be able to advise with confidence in a commercial setting. You will know how to structure conversations strategically, build commitment, and motivate clients to take action.

You will listen with intent, ask the right questions, and translate client needs into clear solutions. You will strengthen your influence, professional positioning, and commercial impact, and confidently take the lead in every advisory conversation.

“A YEARTH training program is defined by a powerful blend of inspiration, meaningful content, and real personal case studies. Our goal is to turn your training into an experience that drives the highest possible results.”

Practical information

Duration: This training program is given over two days, with a two-week interval between sessions.
Training hours: From 9:30 AM to 5:00 PM.
Participants: Maximum of 10/12 participants.
Locations: Alkmaar, Amersfoort, Amsterdam, Apeldoorn, Arnhem, Breda, Den Bosch, Den Haag, Eindhoven, Groningen, Maastricht, Naarden, Rotterdam, Utrecht, Zwolle, Online
Participation fee: € 1.295,- excl. VAT
Language: This training program is provided in English. We also offer this training in Dutch.

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Personal advice

Call +31 (0)88 - 200 8888 Chat with a Learning Consultant Interested in taking this training program in-company?

Learning objectives

Day 1

9:30 AM Start training day

Your role as a commercial advisor and the difference between advising and selling.
The five phases of an effective and customer-focused consultation.
The psychology behind influence, perception, and decision-making.
Switching between different advisory and conversation styles depending on the situation.
Strategic advising: from explicit question to underlying need and appropriate solution.
Exerting influence within complex customer relationships and fields of influence.
Formulating personal learning goals and action points for the upcoming period.

5:00 PM End of training day

Day 2

9:30 AM Start training day

Feedback on the interim period and results achieved.
The distinctive advisor: trust, authenticity, and professional persuasiveness.
Guiding with questions and active listening to clarify interests and decision criteria.
Dealing with resistance, doubt, and objections without losing the relationship.
From advice to commitment: guiding clients toward decisions and collaboration.
Personal presentation skills and influence in complex client conversations.
Evaluation of the training and development of a personalized, practice-oriented action plan.

5:00 PM End of training day

We also offer this training in a four-day program. See Advising with Commercial Impact in 4 months.

Your training program in 3 steps

Prior to the training program, we ask you to complete an online intake form. If you prefer to discuss your personal learning objectives in more detail, we’ll be more than happy to schedule a one-on-one intake call. Based on your learning objectives, background, and focus areas, we’ll match you with a training group with similar professionals. In this way, the training will be aligned with your situation and learning objectives.
The two-day training program ‘Advising with Commercial Impact’ is spread over the course of two weeks. Each training day combines inspiration, theory, and practical exercises. There will be a mix of plenary sessions, group assignments, and time for reflection. In this way, the skills you acquired can be put to use right away.

In between the two training days, you’ll apply what you’ve learned in your daily work. During the second training day, you’ll discuss your experiences, insights, and results with the trainer and the group. Your training program ends with a personal evaluation and a clear plan of action for the future.

About your trainer

The training program is provided by an experienced trainer with extensive practical experience. Our trainers combine knowledge, analytical skills, and keen observations with a personal and positive approach. They confront you in a respectful manner, challenge you, and help you reach your full potential.
From the very first day of your training program, you’ll have access to the YEARTH Online Learning Platform. Here, you’ll find in-depth articles, assignments, and tools to help you put what you’ve learned into practice. You can choose where and when to study using the YEARTH app, your tablet, or computer. This allows you to get the most out of your training program and apply what you have learned in your daily practice in a sustainable way.

Your investment

My organization covers the costs

Participant fee	€ 1.295,
Facility fee € 50 per day	€ 100,
Total price excluding VAT	€ 1.395,

My organization is exempt from VAT

Participant fee	€ 1.295,
Surcharge 10%	€ 129,50
Facility fee € 50 per day	€ 100,
Total price excluding VAT	€ 1.524,50

I pay for the training course myself

Participant fee	€ 1.295,
Surcharge 10%	€ 129,50
Facility fee € 50 per day	€ 100,
Total price excluding VAT	€ 1.524,50

This is included in your investment:

Personal intake.
Syllabus and course materials.
The YEARTH certificate.
Year-long access to the Online Learning Platform.

VAT

The total investment excludes VAT. In some cases, a VAT exemption may be possible. In that case, the participation fee will increase by 10%. This can be beneficial for individuals and organizations that are not able to deduct VAT. Read more about VAT exemption.

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Upcoming scheduled start dates

Friday 13 November 2026, 27-11-2026
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Friday 8 January 2027, 22-01-2027
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Tuesday 12 January 2027, 26-01-2027
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Tuesday 2 February 2027, 16-02-2027
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Thursday 25 February 2027, 11-03-2027
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Monday 8 March 2027, 22-03-2027
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Tuesday 6 April 2027, 20-04-2027
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Tuesday 18 May 2027, 01-06-2027
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Tuesday 8 June 2027, 22-06-2027
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Wednesday 7 July 2027, 21-07-2027
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Wednesday 4 August 2027, 05-08-2027
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Tuesday 7 September 2027, 21-09-2027
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Tuesday 5 October 2027, 19-10-2027
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Monday 8 November 2027, 22-11-2027
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Thursday 2 December 2027, 16-12-2027
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What others are saying...

★ ★ ★ ★ ★

Training program that I can definitely recommend to someone else. Clear explanations and nice that the choice of the group was coordinated with each other. The trainer helped me gain a deeper understanding. Super.

Anonymous

★ ★ ★ ★ ★

Training program was very good. Especially the trainer who could explain very well and also noticed what each participant needed.

Anonymous

★ ★ ★ ★ ★

The method of teaching appealed to me the most. The trainer’s respect, open communication and willingness to help and give tips on an individual level. The training program is definitely worth it!

Anonymous

★ ★ ★ ★ ★

In addition to the theory, I also learned how to apply what I learned into practice. I really liked the exercises and personal attention in this training program. Definitely recommended!

Anonymous

★ ★ ★ ★ ★

The calm, measured pace in which the theory was narrated really appealed to me. I go home feeling good and I learned a lot.

Anonymous

★ ★ ★ ★ ★

Small group, therefore much space for your own insight and development. Good balance between theory and practical exercises.

Anonymous

★ ★ ★ ★ ★

Very interesting training program with surprising perspectives and useful techniques. Very useful for the future. I would definitly recommend it.

Anonymous

★ ★ ★ ★ ★

It was very comfortable to attend this training program in a small group. The trainer personally adressed the situations with you.

Anonymous

★ ★ ★ ★ ★

Very inspiring training program by a nice trainer. Also very friendly, which made the sessions also very enjoyable. The small group made the program very intensive and interactive. Highly recommended.

Anonymous

★ ★ ★ ★ ★

Overall very good, trainer was knowledgeable and asked the right questions. There was space for both the individual and the group. There was a pleasant atmosphere.

Anonymous

★ ★ ★ ★ ★

An informative and, above all, fun course!
Advantages:
– Small group with participants of the same level
– Immediately applicable in practice
– Personalized to your personal situation

Anonymous

★ ★ ★ ★ ★

A good training program with a lot of personal attention. After the training program you have enough tools to apply what you’ve learned into practice.

Anonymous