Increase your influence and
achieve lasting results

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Negotiate effectively while maintaining strong relationships.
Increase your influence and strategic advantage.
Close deals with lasting commitment and support.

Introduction

Negotiation is a skill that requires insight, timing, and communication. Strong negotiators combine social awareness with strategic thinking to reach the best possible outcome. At the same time, modern negotiation is no longer just about winning. It is about creating mutual value and building lasting relationships.

In the ‘Negotiation 2.0’ training program, you will learn how to negotiate effectively based on psychology, behavior, and communication. You will discover how to increase your influence, deal with resistance, and reach agreements that are both successful and sustainable.

Who is this training for?

The ‘Negotiation 2.0’ training program is designed for account managers, sales managers, consultants, and buyers who want to strengthen their negotiation skills and increase their impact.

What makes this two-day training program unique

During the ‘Negotiation 2.0′ training program, you will learn how to negotiate based on a deep understanding of behavior and psychology. You discover how to exert influence, overcome resistance, and make lasting agreements. You will experience directly how your communication influences negotiation outcomes. Benefits of this two-day program:

  • Strengthen your negotiation style.
  • Immediate application of insights and techniques.
  • Increased confidence and strategic insights.
  • Focus on long-term relationships instead of one-time deals.

Results

After completing this training program, you recognize different negotiation styles and apply them effectively. You know how to increase your influence and respond strategically to the behavior and motivations of others. You can identify opportunities and risks more quickly and act on them with confidence. You understand the psychological dynamics of negotiation and use them to achieve better outcomes.

“A YEARTH training program is defined by a powerful blend of inspiration, meaningful content, and real personal case studies. Our goal is to turn your training into an experience that drives the highest possible results.”

Practical information

Duration
This training program is given over two days, with a two-week interval between sessions.
Training hours
From 9:30 AM to 5:00 PM.
Participants
Maximum of 10/12 participants.
Locations
Alkmaar, Amersfoort, Amsterdam, Apeldoorn, Arnhem, Breda, Den Bosch, Den Haag, Eindhoven, Groningen, Maastricht, Naarden, Rotterdam, Utrecht, Zwolle, Online
Participation fee
€ 1.295,- excl. VAT
Language
This training program is provided in English. We also offer this training in Dutch.

Learning objectives

Day 1

9:30 AM Start training day

  • Determining your negotiating position, goals, and room for maneuver.
  • Understanding the route, phases, and dynamics of a professional negotiation process.
  • Strategically deploying people, information, and timing to your advantage.
  • Recognizing and purposefully applying different negotiation styles.
  • Creating a balance between interests, power, and reciprocity.
  • The psychology behind behavior, pressure, and decision-making at the negotiating table.
  • Formulating personal learning goals and action points for the upcoming period.

5:00 PM End of training day

Day 2

9:30 AM Start training day

  • Providing feedback on the interim period and experiences gained.
  • Recognizing and preventing critical pitfalls and tactical errors.
  • Learning from proven strategies and successful practical cases.
  • Acting effectively under pressure, time constraints, and resistance.
  • Recognizing and utilizing nonverbal signals and hidden messages.
  • Working purposefully toward an agreement with mutual commitment.
  • Evaluating the training program and developing a personalized, hands‑on action plan.

5:00 PM End of training day

Your training program in 3 steps

  • Prior to the training program, we ask you to complete an online intake form. If you prefer to discuss your personal learning objectives in more detail, we’ll be more than happy to schedule a one-on-one intake call. Based on your learning objectives, background, and focus areas, we’ll match you with a training group with similar professionals. In this way, the training will be aligned with your situation and learning objectives.

  • The two-day training program ‘Negotiation 2.0’ is spread over the course of two weeks. Each training day combines inspiration, theory, and practical exercises. There will be a mix of plenary sessions, group assignments, and time for reflection. In this way, the skills you acquired can be put to use right away.

    In between the two training days, you’ll apply what you’ve learned in your daily work. During the second training day, you’ll discuss your experiences, insights, and results with the trainer and the group. Your training program ends with a personal evaluation and a clear plan of action for the future.

    About your trainer

    The training program is provided by an experienced trainer with extensive practical experience. Our trainers combine knowledge, analytical skills, and keen observations with a personal and positive approach. They confront you in a respectful manner, challenge you, and help you reach your full potential.

  • From the very first day of your training program, you’ll have access to the YEARTH Online Learning Platform. Here, you’ll find in-depth articles, assignments, and tools to help you put what you’ve learned into practice. You can choose where and when to study using the YEARTH app, your tablet, or computer. This allows you to get the most out of your training program and apply what you have learned in your daily practice in a sustainable way.

Your investment

My organization covers the costs

Participant fee € 1.295,
Facility fee € 50 per day € 100,
Total price excluding VAT € 1.395,

My organization is exempt from VAT

Participant fee € 1.295,
Surcharge 10% € 129,50
Facility fee € 50 per day € 100,
Total price excluding VAT € 1.524,50

I pay for the training course myself

Participant fee € 1.295,
Surcharge 10% € 129,50
Facility fee € 50 per day € 100,
Total price excluding VAT € 1.524,50

This is included in your investment:

  • Personal intake.
  • Syllabus and course materials.
  • The YEARTH certificate.
  • Year-long access to the Online Learning Platform.

VAT

The total investment excludes VAT. In some cases, a VAT exemption may be possible. In that case, the participation fee will increase by 10%. This can be beneficial for individuals and organizations that are not able to deduct VAT. Read more about VAT exemption.

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What others are saying...

The training program provided valuable insights from multiple perspectives and plenty of opportunity to share experiences. It was fun, engaging, and motivating, with a pleasant trainer and examples that really captured the imagination.

Nathalie

The open and relaxed atmosphere complemented the group’s dynamic well, making sharing and learning feel very natural. The training program offers a wealth of information, allowing you to easily take away what is most meaningful and applicable to your own practice.

Juul

The training program provided a solid foundation of content with immediate practical value. You’ll learn how to influence others effectively, set aside your own judgments, and present your arguments more persuasively. It also offers concrete, goal-oriented guidance on preparing for difficult conversations or negotiations, allowing you to approach such situations with greater confidence.

Erik

What stood out most was the variety of exercises and approaches, which kept the training program engaging throughout. This variety made the learning process rich and dynamic. For anyone who wants to continue developing themselves, this program is a valuable and inspiring step forward.

Mathieu

The training program provided valuable interaction and demonstrated how to truly engage people in case studies. Working together provided more insights than working alone. The psychological aspect went deeper than expected, allowing you to understand situations in a new and meaningful way.

Mark

The training program stood out for its clear and expert guidance, which made the material both easy to understand and practical. The program as a whole offered immediately applicable tools and gave participants the confidence to put them into practice. I would definitely recommend taking this program.

Berry

The trainer was friendly, enthusiastic, and spontaneous, and did a great job of conveying his expertise. The training program was very informative and aligned perfectly with my learning goals. It was also nice to share experiences with the select group of participants.

Werner

An interactive training course with clear explanations and much attention to personal development questions. The practical approach really appealed to me. It is mainly doing and experiencing. Inspiring, instructive and directly applicable in practice.

Sandra
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