Winning customers more
intelligently in the digital age

★ ★ ★ ★ ★

9,2 / 10

Attract the right customers instead of chasing them.

Increase your visibility, credibility, and conversion.

Turn online channels into predictable growth.

Introduction

Online acquisition has changed significantly. Where it once focused on cold outreach, it now revolves around visibility, trust, and value. Customers expect relevant content, meaningful interaction, and a clear reason to engage.

In the ‘Online Acquisition’ training program, you will learn how to develop a strategy that fits today’s digital customer. You will discover how to build visibility, strengthen trust, and guide customers through the buying journey. You will learn how to attract customers in a natural way and turn them into long-term relationships.

Who is this training for?

The ‘Online Acquisition’ training program is designed for account managers, sales managers, and consultants who want to strengthen their online acquisition strategy.

What makes this two-day training program unique

During the ‘Online Acquisition’ training program, you will develop a modern and practical approach to digital sales. You will combine strategy, psychology, and tools to attract customers based on trust and relevance. The structure of this training program offers space for reflection, practice, and application in your own work. Benefits of this two-day program:

Renew your online sales approach.
Immediate application of strategies in your work.
Increased conversion with less effort.
Strong focus on long-term customer relationships.

Results

After completing this training program, you can design and implement an effective online acquisition strategy. You can attract customers without pushing and guide them toward making decisions. You increase your results while using fewer resources and build a strong and credible online presence.

“A YEARTH training program is defined by a powerful blend of inspiration, meaningful content, and real personal case studies. Our goal is to turn your training into an experience that drives the highest possible results.”

Practical information

Duration: This training program is given over two days, with a two-week interval between sessions.
Training hours: From 9:30 AM to 5:00 PM.
Participants: Maximum of 10/12 participants.
Locations: Amsterdam, Brussel, Eindhoven, Online
Participation fee: € 1.295,- excl. VAT

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Personal advice

Call +31 (0)88 - 200 8888 Chat with a Learning Consultant

Learning objectives

Day 1

9:30 AM Start training day

Understanding the entire process of modern online acquisition.
From strategy to implementation: choices that deliver real results.
The reality of the buyer’s market and what this requires from your approach.
Focused building of online visibility and authority within your target group.
Positioning: why a customer chooses you and not an alternative.
From attention to interest: creating quality leads.
Formulating personal learning goals and action points for the upcoming period.

5:00 PM End of training day

Day 2

9:30 AM Start training day

Feedback on the interim period and experiences gained.
How you are involved in the selection of potential suppliers.
From selling to helping choose: responding to the customer’s buying process.
Effective use of multichannel acquisition.
Strategic use of content for trust, authority, and conversion.
Building long-term customer relationships and repeat purchases.
Evaluation of the training and development of a personalized, practice-oriented action plan.

5:00 PM End of training day

Your training program in 3 steps

Prior to the training program, we ask you to complete an online intake form. If you prefer to discuss your personal learning objectives in more detail, we’ll be more than happy to schedule a one-on-one intake call. Based on your learning objectives, background, and focus areas, we’ll match you with a training group with similar professionals. This way, the training will be aligned with your situation and learning objectives.
The two-day training program ‘Online Acquisition’ is spread over two weeks. Each training day combines inspiration, theory, and practical exercises. There will be a mix of plenary sessions, group assignments, and time for reflection. This way, the skills you acquired can be put to use right away.

In between the two training days, you’ll apply what you’ve learned in your daily work. During the second training day, you’ll discuss your experiences, insights, and results with the trainer and the group. Your training program ends with a personal evaluation and a clear plan of action for the future.

About your trainer

The training program is delivered by an experienced trainer with extensive practical experience. Our trainers combine expertise, analytical ability, and sharp observational skills with a personal and positive approach. They offer respectful, direct feedback, challenge you to grow, and support you in getting the very best out of yourself.
From the very first day of your training program, you’ll have access to the YEARTH Online Learning Platform. Here, you’ll find in-depth articles, assignments, and tools to help you put what you’ve learned into practice. You can choose where and when to study using the YEARTH app, your tablet, or computer. This allows you to get the most out of your training program and apply what you have learned in your daily practice in a sustainable way.

Your investment

My organization covers the costs

Participant fee	€ 1.295,
Facility fee € 50 per day	€ 100,
Total price excluding VAT	€ 1.395,

My organization is exempt from VAT

Participant fee	€ 1.295,
Surcharge 10%	€ 129,50
Facility fee € 50 per day	€ 100,
Total price excluding VAT	€ 1.524,50

I pay for the training course myself

Participant fee	€ 1.295,
Surcharge 10%	€ 129,50
Facility fee € 50 per day	€ 100,
Total price excluding VAT	€ 1.524,50

This is included in your investment:

Personal intake.
Syllabus and course materials.
The YEARTH certificate.
Year-long access to the Online Learning Platform.

VAT

The total investment excludes VAT. In some cases, a VAT exemption may be possible. In that case, the participation fee will increase by 10%. This can be beneficial for individuals and organizations that are not able to deduct VAT. Read more about VAT exemption.

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Upcoming scheduled start dates

Thursday 28 May 2026, 18-06-2026
Sign up directly, choose a location
Friday 11 September 2026, 25-09-2026
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Friday 13 November 2026, 27-11-2026
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What others are saying...

★ ★ ★ ★ ★

Training program that I can definitely recommend to someone else. Clear explanations and nice that the choice of the group was coordinated with each other. The trainer helped me gain a deeper understanding. Super.

Anonymous

★ ★ ★ ★ ★

Training program was very good. Especially the trainer who could explain very well and also noticed what each participant needed.

Anonymous

★ ★ ★ ★ ★

The method of teaching appealed to me the most. The trainer’s respect, open communication and willingness to help and give tips on an individual level. The training program is definitely worth it!

Anonymous

★ ★ ★ ★ ★

In addition to the theory, I also learned how to apply what I learned into practice. I really liked the exercises and personal attention in this training program. Definitely recommended!

Anonymous

★ ★ ★ ★ ★

The calm, measured pace in which the theory was narrated really appealed to me. I go home feeling good and I learned a lot.

Anonymous

★ ★ ★ ★ ★

Small group, therefore much space for your own insight and development. Good balance between theory and practical exercises.

Anonymous

★ ★ ★ ★ ★

Very interesting training program with surprising perspectives and useful techniques. Very useful for the future. I would definitly recommend it.

Anonymous

★ ★ ★ ★ ★

It was very comfortable to attend this training program in a small group. The trainer personally adressed the situations with you.

Anonymous

★ ★ ★ ★ ★

Very inspiring training program by a nice trainer. Also very friendly, which made the sessions also very enjoyable. The small group made the program very intensive and interactive. Highly recommended.

Anonymous

★ ★ ★ ★ ★

Overall very good, trainer was knowledgeable and asked the right questions. There was space for both the individual and the group. There was a pleasant atmosphere.

Anonymous

★ ★ ★ ★ ★

An informative and, above all, fun course!
Advantages:
– Small group with participants of the same level
– Immediately applicable in practice
– Personalized to your personal situation

Anonymous

★ ★ ★ ★ ★

A good training program with a lot of personal attention. After the training program you have enough tools to apply what you’ve learned into practice.

Anonymous