Excelling in sales requires more than persuasiveness and a focus on results. The modern account manager understands customer needs, builds lasting relationships, and creates value at every stage of the process. In the ‘Sales Excellence’ training program, you will learn how to develop from an account manager into a trusted advisor, someone who inspires confidence, connects people, and provides direction.
You will learn how to build a healthy sales funnel, conduct successful customer conversations, and use consultative selling to advise based on your customer’s real needs. You will also develop skills to negotiate effectively, overcome resistance, and build lasting customer relationships.
The ‘Sales Excellence’ training program is designed for account managers, sales professionals, and consultants who want to strengthen their commercial skills and increase their impact in customer conversations.
During the ‘Sales Excellence’ training program, you combine commercial strategy with communication psychology and personal development. You learn how to sell more effectively while creating long-term value for customers and your organization. Benefits of the two-day program:
After completing this training program, you conduct consultations with conviction and confidence. You know how to create support, influence customers effectively, and build lasting relationships. You act as a strong discussion partner who combines commercial goals with real customer value.
9:30 AM Start training day
5:00 PM End of training day
9:30 AM Start training day
5:00 PM End of training day
We also offer this training in a four-day program. See Sales Excellence in 4 months.
Prior to the training program, we ask you to complete an online intake form. If you prefer to discuss your personal learning objectives in more detail, we’ll be more than happy to schedule a one-on-one intake call. Based on your learning objectives, background, and focus areas, we’ll match you with a training group with similar professionals. This way, the training will be aligned with your situation and learning objectives.
The two-day training program ‘Sales Excellence’ is spread over two weeks. Each training day combines inspiration, theory, and practical exercises. There will be a mix of plenary sessions, group assignments, and time for reflection. This way, the skills you acquired can be put to use right away.
In between the two training days, you’ll apply what you’ve learned in your daily work. During the second training day, you’ll discuss your experiences, insights, and results with the trainer and the group. Your training program ends with a personal evaluation and a clear plan of action for the future.
About your trainer
The training program is delivered by an experienced trainer with extensive practical experience. Our trainers combine expertise, analytical ability, and sharp observational skills with a personal and positive approach. They offer respectful, direct feedback, challenge you to grow, and support you in getting the very best out of yourself.
From the very first day of your training program, you’ll have access to the YEARTH Online Learning Platform. Here, you’ll find in-depth articles, assignments, and tools to help you put what you’ve learned into practice. You can choose where and when to study using the YEARTH app, your tablet, or computer. This allows you to get the most out of your training program and apply what you have learned in your daily practice in a sustainable way.
| Participant fee | € 1.295, |
| Facility fee € 50 per day | € 100, |
| Total price excluding VAT | € 1.395, |
| Participant fee | € 1.295, |
| Surcharge 10% | € 129,50 |
| Facility fee € 50 per day | € 100, |
| Total price excluding VAT | € 1.524,50 |
| Participant fee | € 1.295, |
| Surcharge 10% | € 129,50 |
| Facility fee € 50 per day | € 100, |
| Total price excluding VAT | € 1.524,50 |
This is included in your investment:
VAT
The total investment excludes VAT. In some cases, a VAT exemption may be possible. In that case, the participation fee will increase by 10%. This can be beneficial for individuals and organizations that are not able to deduct VAT. Read more about VAT exemption.
Thursday 28 May 2026, 18-06-2026
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