From Managing for Results
to Building Sustainable Relationships

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Strengthen customer relationships and achieve sustainable project success.
Connect internal teams with external stakeholders.
Develop into a strategic discussion partner for your customer.

Introduction

The role of the project manager is changing. Where success once depended primarily on planning, budget control, and delivery, it now increasingly depends on relationships. Clients, stakeholders, and internal teams expect not only structure, but also connection, trust, and collaboration. The modern project manager is more than an executor. He or she is a relationship manager who adds strategic value.

During the training program ‘The Project Manager as Relationship Manager’, you will learn how to successfully complete projects while building long-term client relationships that create mutual value. You will discover how to align interests, build trust, and provide direction based on strategic insight. You will also develop skills to communicate, influence, and negotiate effectively in complex environments.

Who is this training for?

The training program ‘The Project Manager as Relationship Manager’ is designed for project managers, account managers, and professionals who want to expand their role toward relationship management. It is ideal for those who want to deepen customer relationships, create more value, and position themselves as strategic partners within and outside the organization.

What makes this five-day training program unique

The training program ‘The Project Manager as Relationship Manager’ combines project management with relationship management. You will not only learn how to manage projects effectively, but also how to build lasting relationships that lead to continuity and growth. The integration of strategy, communication, and psychology makes this training course directly applicable in practice. Benefits of this five-day program:

  • Strengthening both project management and relationship management skills.
  • Opportunity to combine theory, practice, and reflection.
  • Personal guidance and feedback from experienced trainers.
  • Sustainable development in leadership, influence, and collaboration.

Results

After completing this training program, you can transition from project manager to relationship manager. You use customer information strategically, align goals with your client’s strategy, and create shared ownership. You communicate effectively with stakeholders, influence decision-making, and build strong, long-term relationships that extend beyond individual projects.

“Learning does not stop with a diploma; it is a lifelong journey of growth, discovery and daring to change.”

Practical information

Duration
This training program is given over five days.
Training hours
From 9:30 AM to 5:00 PM.
Participants
Maximum of 10/12 participants.
Locations
Amsterdam, Brussel, Eindhoven, Online
Participation fee
€ 2.495,- excl. VAT

Learning objectives

Day 1

9:30 AM Start training day

  • The evolution from project management to relationship management.
  • The customer as a strategic partner.
  • Determining direction and goals: the customer’s mission, vision, and strategy.
  • Bringing together external demand and internal involvement.
  • Mapping customers and stakeholders.
  • Formulating action points for the upcoming period.

5:00 PM End of training day

Day 2

9:30 AM Start training day

  • Feedback on the interim period and experiences gained.
  • Scope definition and successful collaboration with the customer.
  • The different phases within a project.
  • Formulating important objectives with KPIs and KSFs.
  • Analyzing risks and formulating them constructively.
  • Formulating action points for the upcoming period.

5:00 PM End of training day

Day 3

9:30 AM Start training day

  • Feedback on the interim period and experiences gained.
  • The road to engagement: shared responsibility and trust.
  • Communication with internal and external stakeholders.
  • Influencing, negotiating, and achieving joint solutions.
  • Strategic management of projects at the client level.
  • Preparing a practical case for the next training day.

5:00 PM End of training day

Day 4

9:30 AM Start training day

  • Feedback on the interim period and experiences gained.
  • Stakeholder management and internal alignment.
  • Managing expectations and interests.
  • Translating project goals into long-term collaboration.
  • Strengthening customer loyalty after completion of projects.
  • Developing action points for sustainable relationship development.

5:00 PM End of training day

Day 5

9:30 AM Start training day

  • Feedback on the interim period and experiences gained.
  • Building and maintaining strategic partnerships.
  • Personal profiling as a trusted advisor.
  • From collaboration to partnership: achieving sustainable success.
  • Developing customers into loyal ambassadors.
  • Evaluation of the training and development of a personalized, practice-oriented action plan.

5:00 PM End of training day

Your training program in 3 steps

  • Prior to the training program, we ask you to complete an online intake form. If you prefer to discuss your personal learning objectives in more detail, we’ll be more than happy to schedule a one-on-one intake call. Based on your learning objectives, background, and focus areas, we’ll match you with a training group with similar professionals. This way, the training will be aligned with your situation and learning objectives.

  • The five-day training program ‘The Project Manager as Relationship Manager’ is spread over five months. The training days are a powerful mix of inspiration, content and practical case studies. You alternate between plenary sessions and assignments in subgroups. This way, you will not only learn from the trainer, but also from each other.

    Between training days, you apply what you have learned in your daily work. During the following training days, you discuss your experiences, insights, and results with the trainer and your group. This allows you to develop lasting new behaviors and increase your impact in your daily work. Your training program ends with a personal evaluation and a clear plan of action to anchor your development.

    About your trainer

    The training program is delivered by an experienced trainer with extensive practical experience. Our trainers combine expertise, analytical ability, and sharp observational skills with a personal and positive approach. They offer respectful, direct feedback, challenge you to grow, and support you in getting the very best out of yourself.

  • From the very first day of your training program, you’ll have access to the YEARTH Online Learning Platform. Here, you’ll find in-depth articles, assignments, and tools to help you put what you’ve learned into practice. You can choose where and when to study using the YEARTH app, your tablet, or computer. This allows you to get the most out of your training program and apply what you have learned in your daily practice in a sustainable way.

Your investment

My organization covers the costs

Participant fee € 2.495,
Facility fee € 50 per day € 250,
Total price excluding VAT € 2.745,

My organization is exempt from VAT

Participant fee € 2.495,
Surcharge 10% € 249,50
Facility fee € 50 per day € 250,
Total price excluding VAT € 2.994,50

I pay for the training course myself

Participant fee € 2.495,
Surcharge 10% € 249,50
Facility fee € 50 per day € 250,
Total price excluding VAT € 2.994,50

This is included in your investment:

  • Personal intake.
  • Syllabus and course materials.
  • The YEARTH certificate.
  • Year-long access to the Online Learning Platform.

VAT

The total investment excludes VAT. In some cases, a VAT exemption may be possible. In that case, the participation fee will increase by 10%. This can be beneficial for individuals and organizations that are not able to deduct VAT. Read more about VAT exemption.

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What others are saying...

Training program that I can definitely recommend to someone else. Clear explanations and nice that the choice of the group was coordinated with each other. The trainer helped me gain a deeper understanding. Super.

Anonymous

Training program was very good. Especially the trainer who could explain very well and also noticed what each participant needed.

Anonymous

The method of teaching appealed to me the most. The trainer’s respect, open communication and willingness to help and give tips on an individual level. The training program is definitely worth it!

Anonymous

In addition to the theory, I also learned how to apply what I learned into practice. I really liked the exercises and personal attention in this training program. Definitely recommended!

Anonymous

The calm, measured pace in which the theory was narrated really appealed to me. I go home feeling good and I learned a lot.

Anonymous

Small group, therefore much space for your own insight and development. Good balance between theory and practical exercises.

Anonymous

Very interesting training program with surprising perspectives and useful techniques. Very useful for the future. I would definitly recommend it.

Anonymous

It was very comfortable to attend this training program in a small group. The trainer personally adressed the situations with you.

Anonymous

Very inspiring training program by a nice trainer. Also very friendly, which made the sessions also very enjoyable. The small group made the program very intensive and interactive. Highly recommended.

Anonymous

Overall very good, trainer was knowledgeable and asked the right questions. There was space for both the individual and the group. There was a pleasant atmosphere.

Anonymous

An informative and, above all, fun course!
Advantages:
– Small group with participants of the same level
– Immediately applicable in practice
– Personalized to your personal situation

Anonymous

A good training program with a lot of personal attention. After the training program you have enough tools to apply what you’ve learned into practice.

Anonymous
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